A Content Studio For
the TikTok generation
attention.
engineered.
Why we exist
Charm Entertainment is a short-form content studio built for high-performance brands in gaming & entertainment.
We combine proven creative instinct with agency level processes to deliver raw, show stopping content that is designed for engagement and growth.
social moves fast.
so we move faster.
Social media in the gaming and entertainment space requires expertise and experience that most agencies simply don’t have because … well they’re in the agency business.
They don’t know what it means to clutch up, grind, speed run and say GGs at the end of it all. An agency is designed to take a brief and deliver work but they don’t have the pace and raw insight that we do.
Our Services
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We will help you discover your purpose in the short form content space. Derived from your core mission as a brand, but made flexible and fluid enough to make waves in an ocean of other content.
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You don’t need one cinematic masterpiece delivered every 6 months. You need raw, unfiltered content that maintains quality but doesn’t hinder the pace and volume that you need to be successful.
Creators are posting multiple times per day. Can your agency match that?
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The age of the influencer is dead. The era of the creator is here and it’s different. Working with creators means you get an presenter, writer, editor, director, camera operator all in one and they come with an audience.
We are built by creators, we work with creators. We know what they need to be successful and are able to act as the perfect conduit.
From sourcing creators, creating briefs, managing content production and reporting results. -
User generated content is one of the most powerful marketing tools at your disposal but the time of hoping that users will talk about your product publicly has passed.
With programmes like Tiktok One, Tiktok shop and gift for content, not only can you predict and plan UGC, you can seamlessly convert customers by utilising it directly in your paid advertising without ever having to pay for creator resources directly. -
Once your content is produced, we can help you schedule it when your audience is most active and support you in repurposing high performing content for reposting, making the most out of every single asset.
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Brands can’t afford to be aloof. Customer expect direct access through social media, and a brand that replies to comments is a brand that converts customers into evangelists. We help you create moments of joy in every interaction, encourage conversation and through greater engagement comes greater reach.
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We’ll report on all of activity and help you understand what is working and why giving you a roadmap to what you should produce in the future, but we’ll also remember that numbers can only tell you about the past, not predict the future. We will always use our raw insights into what’s trending and what other content your audience is watching to produce new content that breaks the mould